competitive advantage, is a unique strength or characteristic that allows a company to outperform its rivals. It is the reason customers choose one business over another, enabling the company to achieve greater profitability, market share, and brand loyalty.
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MANAGE CUSTOMER COMMUNICATION CUSTOMER RELATIONSHIP INDUCT CUSTOMER LOYALTY PROGRAMS. MONITOR CUSTOMER SATISFACTION
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Communication is the process of conveying information, ideas, and feelings between a sender and a receiver through a medium. In the Kenyan banking sector, this applies to all interactions with customers
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